Built for
BRANDS.
Client Productions + Brand IntegrationsSome projects begin with an ESTABLISHED concept. Others begin with a brand objective, a hospitality need or an opportunity in the market.
We connect the right partners and lead the work from the first idea through production, content, amplification, and final impression.
WE WORK ON BOTH SIDES OF THE POUR.
but, with personality.
Brands know what they want nationally. Nashville knows what it will actually show up for. We sit in the middle, translating both.
We understand the objective, know the right room and can call the person who controls the room. Then we turn the introduction into programming, production, content and something people voluntarily tell their friends about.
A DUNK TANK. IN A BAR.
Chica Chida × Lost & Found
THE BUILD »
We turned Lost & Found into a physical expression of Chica Chida’s personality: a branded dunk tank inside the bar, supported by a shotski, SWAG piñata, DJ programming, and branded touchpoints guests could actually interact with.
OUR ROLE »
Concept + creative direction
Brand & venue partnership
Activation design
Production + vendors
Talent + staffing
Content direction
On-site execution
ESTABLISHED brought Chica Chida and Lost & Found together for a fully branded bar takeover built to turn product discovery into participation, spectacle and social content.
PILATES. ON A BUS.
Happy Ending × PxPXB
THE INTEGRATION »
The brand showed up where the experience actually happened: on the bus, in guests’ hands, and throughout the content around each ride. It had a real place in the day, not just a logo placement beside it.
OUR ROLE »
Partnership development
Brand integration
Guest experience
Product integration
Content direction
On-site production
Happy Ending was placed into PxPXB, ESTABLISHED’s party-bus experience, as an ongoing brand partnership.
THIS DIDN’T START WITH PILATES.
Before Nashville, Club Vita and the party bus, Lauren Robinson spent more than 15 years working across PR, brand strategy, spirits, hospitality, nightlife and experiential production in Miami.
ESTABLISHED is the current expression of what she has always done: connect the right people, place, brand and slightly insane idea, then figure out how to make the whole thing real.
Through ESTABLISHED, Lauren connects the right people, places and products, then builds the strategy and production structure that makes the partnership work. Her ideas can sound slightly unconventional at first. They tend to make considerably more sense once everyone is standing inside them.
HAVE A BRAND? KNOW A ROOM?
WE PROBABLY HAVE AN IDEA.