Recovery Ranch
A wellness festival blending movement, music, recovery, beauty, shopping, and social into one CMA Fest–adjacent morning.
Designed to scale across festivals and markets.
What it proves: ESTABLISHED can build a wellness property with enough structure to scale across festivals and markets.
What it proves: ESTABLISHED can turn multiple venues, workouts and brand partners into one repeatable property with a clear guest journey and content amplification system.
Ass, Abs & Afters
A full production pre-show workout experience bringing together movement, music, and production before the show.
What it proves: ESTABLISHED can turn a pre-show workout into a produced experience connecting movement, music, and nightlife.
Nashville’s original Pilates × bar × DJ event.
A pop-up social club developed as a fully produced brand world, from programming and hospitality partnerships to content and community.
Every ESTABLISHED Original begins as an idea before becoming a platform for community, partnerships, and brand storytelling.
DO NOT COPY. //

